28th January 2012 in Graphic Design, Photography

Isn’t this nifty? Oneighty Creative, a design and branding collective, created this enormous photograph as a means to show their clients, visually, how their creative process of designing a brand identity is put together start to finish. Start to finish, top to bottom, end to end… this is just plain cool! I love how they’ve turned something abstract into this sort of visual mind map documenting step by step their methodology – as they say, “a sort of mad hatter’s tea party feel, creating order out of chaos”. Absolute brilliance!

Image via Oneighty Creative Blog

8 comments   //  


Ally on 28th January 2012

This is so awesome. I love the inclusion of food.

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Krissy on February 3rd, 2012

I love the food added in, too! It’s so honest that way, you know?

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Brandi {not your average ordinary} on 28th January 2012

It totally does have a Mad Hatter tea party sort of feel, but for creatives. I would love a table like this to work at! (especially if there were others around it)

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Marta on 28th January 2012

Now that is what I call the perfect work space. I love it!

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Caity on 29th January 2012

Wow that is SO awesome!

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Cam on 29th January 2012

oh, this is just amazing .. love adore the white long desk .. can really feel the creative vibe flowing!

Wishing you an amazing weekend, lovely!

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Coffee and Mo on 30th January 2012

Wow, what an interesting idea. The picture really depicts the complexity of work that has to be done to finish a project.

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Alice on 30th January 2012

This image makes me happy. I love seeing things pictorially and so ‘messy-neat’ – is there a term for that? Organised mess?

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Krissy on February 3rd, 2012

“Messy-neat”, I like it! I think that needs to be implemented as a legit decor term.

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Claire on 1st February 2012

What a great idea! Gives it the clients a whole new perspective of what’s actually involved instead of just seeing a finished product. xo P.s. Loving your blog x

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